Real Estate Video Production | Home Tours
Land of Sky Media offers a variety of real estate video services, including home tours that incorporate aerial video, interior walk throughs and script writing to provide a summary of some of the many characteristics and assets that each property offers. These types of projects typically begin with our team working with a real estate broker or property owner to discuss what the objectives are for each project before then planning the various elements of each shoot, from scheduling when the light is ideal or when conditions are best to capture the beauty of the property. For more information on our real estate video production services, feel free to contact us and one of our team members will call you to discuss scheduling a time to discuss your property with you further.
Why Use Video To Market Real Estate?
Video is fast becoming one of the most important marketing tools in a real estate agent’s arsenal. Here are some video statistics to get your mind buzzing.
According to an Australian Real Estate Group, real estate listings that include a video receive 403% more inquiries than those without.
87% of online marketers use video content according to Outbrain.
46% of users take some sort of action after viewing an ad, according to Online publishers association.
According to Forbes, 59% of executives would rather watch video than read text.
Enjoyment of video ads increase purchase intent by 97% and brand association by 139% according to Unruly.
Marketing Sherpa Reports Video Attracts New Users To Your Website
Video attracts two to three times as many monthly visitors, doubles their time spent on the site and has a 157% increase in organic traffic from search engines. (Source:MarketingSherpa)
Viewers spend 100% more time on pages with videos on them. (Source:MarketingSherpa)
How does video marketing impact your traffic? Video attracts two to three times as many monthly visitors and doubles their time spent on the site. On top of all of that, you see a 157% increase in organic traffic from search engines by including more video on your site (Source: MarketingSherpa).
Taking Advantage of These Stats
Knowing and understanding the significance of these statistics is one thing. Acting on them and working to begin building a brand strategy that involves video is another. Make sure to take advantage of these opportunities with the proper video marketing strategy.
If you’re not sure where to start or need assistance improving your current use of video marketing, then we are here to help.
- Percentage of people say they’d be more likely to list with a realtor who offers videos, but only 4 percent currently list their properties with videos on YouTube 73%
- Percentage of online users who regularly view videos online 85%
- Percentage of people of who say they’d be more likely to seek out information about a product or service after seeing it in an online video. 46%
- Percentage of marketing managers who now use some form of online video with their overall strategies. 70%